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Making a Bid for the Public Trust

on economic education for effective citizenship.

Achievable objectives should be set: improved

economic understanding; increased belief in and

support for private enterprise; increased awareness of

the size, scope, and cost of government; improved

company profitability through improved employee

performance; and development of more active and

informed citizenship.

A section of this book was dedicated to a basic,

inalienable, Constitutional right granted by the God of

our Fathers -- life itself. Can the

"free choice"

argument be broadened? This is the message through

Harding University's Belden Center, to include workers

and consumers in a voluntary exchange market

economy. Emphasis should be placed on effective two–

way communication messages noticed, seen, read, and

heard by audiences. Soundly-planned messages are

needed to improve economic knowledge, attitudes

toward business, and to motivate people to vote

responsibly and perform as profit-oriented employees.

Messages to correct key misconcepts, establish

fundamental principles, clarify current issues are vital.

We use communication methods which encourage

people to reveal negative attitudes and ask specific

questions.

Then we relieve those feelings by

answering questions in ways which appeal both to

people's self-interest and their love of mankind.

Mission accomplished.

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