casions who spoke on such topics as stock investment, marketing in the health fields, bank marketing, research marketing, and others. They travelled to Marietta, Ga., participating in the regional competition among all southern AMA chapters. Overall, the Harding chapter placed in the top four, a victory which helped Harding's chapter of AMA win the Efficiency Award by the national AMA. They sent a delegation to the international competition in New Orleans, La., in April. "The AMA is the largest professional marketing organization in the world;' said sponsor Charles Walker, associate professor of marketing, "The experiences gained by our student members in Harding's chapter have provided numerous leadership opportunities and given new insights into marketing." Hard work and sweat were factors that most people never associated with Cheerleaders. However, Cheerleaders worked hard to encourage the team and boost school spirit. Both football and basketball Cheerleaders were used for their respective sports to promote the teams. 'We used two sets of Cheerleaders because of the amount of time it takes. If we only had one set of Cheerleaders, by the time basketball season was here, we would all be burned out on cheering," said basketball Cheerleaders, Lisa Grow. Basketball Cheerleaders spent their time supporting the team by wearing uniforms on game days, making decorations for the mail room, decorating the gym and cheering at games. "I talked to a lot of club presidents to encourage each club to come, becasue they are the ones that yell at the games and guys need their support," said Grow. Football Cheerleaders were responsible for three pep rallies planned throughout the fall season. The time Cheerleading took was a consideration for both sets. "We usually practiced three nights a week for two hours at a time;' said football cheerleader Jenna Frantz. At practice, the squad worked on their routines and yells they were going to use at the upcoming games. Cheerleading was hard work for both squads but according to Grow, "It is a lot of fun because you get to know the players:' Phi Beta Lambda, the organization for Professional Business Leadership, maintained its goal of "Keeping In Touch with the Business of America" by providing involvement activities which increased skills anad shaped attitudes necesary in the business world. In April, the members of PBL and other business students participated in the 24th annual PBL competition in Little Rock. Headed by then-president Stephanie Carter the students competed against over 750 other students from nearly 50 colleges and universities. The team was very successful, placing 1st, 2nd or 3rd in 16 of the 21 events they entered. The eight 1st-place winners from the regional competition later went on to nationals in Washington, D. C. Four students placed in the top five of their categories. Overall, 75 percent of Harding competitors had made it to the top ten at PBL nationals since the club's inception in 1983. Kathy Sanburg, president of PBL, said that the organization "has opened many doors to the world by providing insights into business careers that the nonmember would not encounter."~ Good News Good News. Front row: Music, Kell, Baker, Thompson. Back row: Gaskin, Gaither, Anderson, Powers, Isom - sponsor. - photo by Jerry Traughber. Spreading the Good News. Sophomore Mike Anderson from Coeur d'Alene, ID was featured in "Wise Up" and carried the many moving bass parts for the group. The group was fairly new to the Harding campus; they travelled to various youth rallies in Arkansas and Oklahoma. - photo by jerry Traughber. Basketball Cheerleaders Basketball cheerleaders. Front row: Grow, Northcutt, Butler. Back row: May, Washington, Johnson. - photo by Bill Tripp. Good News, Basketball Cheerleaders 229
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