1984-1985 Yearbook

Public Relations Student Society of America Society for Collegiate Journalists Clubs Aim Toward Broadening After only three years, the Public Relations Student Society of America SOciety for Collegiate Journalists. Front row: Roseberry, Herrel , Ulrey-sponsor. Second row; Dillingham, Wall , Anderson. Back row: Madden , Reagan, Asbill, KeIrn, Goodpasture. - photo by Wes Holland. Public Relations Student Society of America. Front row: Ulrey -sponsor, Phelps , M.J. Baker, M.A. Baker, Hunnicutt, Back row; Campbell, Smith . - photo by Wes Holland. 56 Academic groups (PRSSA) at Harding has grown and been an active part of her parent organization, Public Relations SOCiety of America (PRSA). The purpose of PRSSA was to aid communication majors in becoming professional in their field. Jeff Smith, a senior, has served as president since the spring of 1983 , and conducts the monthly meetings. Mrs. Betty Ulrey was the organization's sponsor and a member of the parent organization Public Relations SOciety of America. PRSA met monthly in Little Rock for luncheons with feature speakers. PRSSA members had the privilige to attend these luncheons and to hear some leading PR practitioners. Officers of PRSSA were as follows: President-Jeff Smith , Vice President-Doug Campbell, Secretary-lisa Phelps , Treasurer-Kim St. Clair, PR DirectorDavid Hall and National Liason-Mary Jane Baker. PRSSA had many activities that they participated in during the year. The BatesCase Story was the yearly competition between all chapters. Each chapter made a video tape of their presentation and it was judged on the national level. Another feature was the PR Hot-Line. This was a telephone job placement service for PRSSA members. The Hot-Line was located in New York. Guest speakers were hosted on several occasions to speak to the group on various topics dealing with public relations. ~ Made up almost entirely of students who worked with the campus media , the Society for Collegiate Journalists was a national honor sOciety for aspiring journalists. Members have completed at least two semesters work with any of the campus media organizations and have maintained at least a 2.5 grade point average. The members were chosen by initiation. Several delegates from Harding's chapter attended the National Convention of the Society for Collegiate Journalists at Franklin College in Franklin , Ind. The students attended several lectures conducted by professional journalists. The chapter also entered the 1984 Society Print and Broadcast Journalism contest with entries from the college newspaper, te levision station and yearbook. SOCiety president and assistant editor of the Bison , Liz Herrel strove to create unity between t~e print and broadcast media on campus.~

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