_ pu companyH Last •t,r:;:a:~ding The decisions -cover produc– students made a total of $34,000 tion, marketing, and financial dealing in Citizen Band radios managem~n~. The out~mes of and walkie-talkies. They operate each, deciSIC?n de~ermme the a company called_ Executive team s .standin~ With the o~her Electronics and have their competitors, with the obvious headquarters in the American objective of making and mai..'1Studies Building. ·A series of taining the most profitable decisions made recently on price, status. sales, arid stock have placed the Communication is maintained company in the number two spot through the use of the TWX for the entire industry. Teletype machine. The decisions ActwlUY tbe group is a team are typed into the computer competJN in a business terminal here, Emory receives simulatiail game sponsored by tbein. and then a curreot news Emory University in -Atlanta. bulle&~ back.~buDetin Team mt;mbers Mike Emerson, give:' new information coll– Cecil Wifson Bambi Bryan Jim cermng the size of the market, Cone. !UJcl_ David Tucker &tong government reguJatlons to be wilba~David Burks began: imposed, shape of the industry1 in J~ <i this year to ant!- ~economic and pol!ticat "Df8Di41e" a simulated company decisions, as weD as a listing d aift CB · radios. Over 3Q tbe competitors standings.. AD of sc @mprise the com- ~ese factors m~t be consulered pe alth!)ugb they are 1D f~ture ~ons and also 'tnto six'. different and provtde some Idea of what to ind~d.~nt industries. Com- expect. pu~~.-~e as the go-between How are ons mam.-7 _ for t:l'ft"sdlools involved and the combination of debate, game's central headquarters at argumen~ and logic seems to be Emory: the method. Junior Bambi Bryan The teams are given sets of comment~, "It'-s .kind .of a conditions under which they are RCJUI¥1~otiin ~Qllending in to operate. "Supposedly we were ~ maJO~tyvote. Ideally the vote 'hired' as the new executive team 18 wuuumeus, but se.metimes the to 'ta:ke over a dead company in CQUDt ls ,four to one or even ~ bad financial condition," ex- to two. 'lt w;ually takes ~ p1a1ns &alior Cecil Wilson. "We before e~eryone concedes, Will 8 series of decisiODii ~ees semor Mike Emerson. thai three years of the The te~ doe_s spend a. great c y's history." Each deal of time rnvolved m the lciedii(l~ . eacompasses three game. The executive board Jll(JII • one quarter ol com· ~~· but only a -':~ aeqw time. Two dec~ .per week is the schedtJle now followed by the tea "'!.So- -- .. meets four to five times a. week, averaging a total of 30 to40 hrurs per week in meeting time. Additionally, each team member spends around two to three hours each day in individual work and research. In spite of the tremendous amount of time devoted to Executive Electronics, team members handle a full load of studies and extracurricular interests, too. Bryan and Wils_on are S.A. officers, Tucker is Petit Jean assistant business manager, Emerson serves on the golf team, and Cone isa club beau. "But we try not to cut classes," says junior David Tudcer. 1be team agnes that to~ne things have to be given up, at least temporarily. Jim CoaepuiB it this way, "We take a great pride in the team. SQ we are willing to make a good deal of sacrifice, both -ademicall_y _and ......;.._11"" " :– adOs, h er, • e'll try to make up for it during the last nine weeks when the Emory games are over!" The final testJorjtbe team wiD come March 3·6 when the executive board members travel to Atlanta to defend · their strategy. They '(~ill make an oral pre~ta~ to a groupofjndges a-cting_ as "Stockholde-rs. " A written annual report develo~ by the team wjll be shown, and team members will answer questions and defend the position of the Executive Electronics company. Billy Ray Cox serves as chief advisor for this facet of the competition. The team is working toward captlll--ing the iirst place award in the overall competition. Former Harding teams have set high standards fer the games. Since Harding entered the competition in 1961, four first place awards have come home to Searcy. Three of these were consecutive wins in the period from 1972 to 1974 and marked the first time any school had won the games more than twice. Advisor David Burks has. high hopes for the team this year. "The team is off to an unusually good start as a result of good ' effort on their part." He notes that with two-thirds of the game yet to go it is too soon to tell just what the outcome will be. "The team has made excellent _n""i!':ion. at this point, and we should be in the running for the top position." Last week was a profitable one for the team and hopefully a good o::nen. But Bryan adds, "We're going to have to consistently make. money." Mike Emerson, the only returning team member from last year, says the team's chances are good. "The first place team has a substantial lead, but we can overcome it. We realize right now that our work is cut out for us." Members of the Emory Business team are, from left, Bambi Bryan, Jim Cone, Mike Emerson, David Tucker and Cecil Wilson. Emory Title Elucles_ 1976 Business Team By less than ·one-tenth of a point, Southwestern of Memphis narrowly defeated the Harding Business Team in industry competition at the annual Emory Business Games. Southwestern of Memphis was ,the 1975 defending champion. Other industry 'competition winners ,_,t the Emory University Classic were :~enssalaer Polytechnic Institute, University of Mississippi, Wake Forrest University and Valdosta State University. In the final competition, Wake Forest was judged to be the overall winner, with Southwestern of Memphis receiving second place honors. Participating in the finals before the judging in Atlanta were Harding students Jinu.:~· Cone of Little Rock, Mike Bmel"$ont oi ! -eXington, Ky., David Tuck~r of Searcy, ('ecil Wilson of Garfield' and Brant ~?~an of Florence, A~. The team's advisor was Dr. David Burks. · The Harding team went to Atlanta well out of first place in its industry with hopes ·of improving its position with a good presentation and defense of its marketing program. Sixty per cent of the final judging was based on quantitativ~ results, 30 per cent on the final prese~tation and 10 per cent on the annual/ report. "The tea'm did an outstanding job in the presentation of the strategy and in the defense of it to the panel of judges," Dr. Burks said. "The presentation and defense was the best I have -ever seen in the eight years that I have been working with the Emory Team. All team members did a truly outstanding job." ll•cllng lOses Emory games by •1 point 3ftr By less than one-tenth of a ;-;oint, Southwestern College of :11emphis narrowly defeated the Harding College Business Team in industry competition at the annual Emory Business Games. Southwestern of Memphis was the 1975 defending champion. Other industry competition winners at the Emory University Classic were Renssalaer l'olytechnic Institute, University "f ·Mississippi, Wake Forest 1't:tiversity and Valdosta State I rniversity. In the final com– petition, Wake Forest was judged w be the overall winner with Southwestern of Memphis receiving second place honors. Participating in the finals before the judging in Atlanta were Harding students Jimmy Cone of Little Rock. Mike Emerson of Lexington. Ken– tucky, David Tucker of Searcy, Cecil Wilson (}f Garfield and Alan B~Bryan of Florence, Alabama. The team's advisor was Dr. David Burks. The Harding team went to Atlanta well out of _first place in its industry with hopes Qf im proving their position with a good presentation and defense of their marketing program. Sixty percent of the final judging was based on quantitative results, 30 percent on the final presentation and 10 percent on the armual report. "The team did an outstanding job in the presentation of their stra!e~ and in the defense of it to the panel of judg~s,'' Dr. Burks said. "The presentaton and defense was the best I have ever ::;een in the eight years that I have been working ;With the Emory Team. All team ·members did a truly outstanding job." Reno Business Team Begins Competition . Seniors Carol Oarke of Cass City, Mich., Kurt Simmons of Wills Point Tex., and Mike Kirksey of Houston and junior Jim Lackey of Baton Rouge will form the Harding business team which will compete in the 12th Annual Reno Business Games. Miss Chrke and Simmons were members of last year's team whie: placed second in its industry. Gar-; Bartholm--.-;ew, assistant professor o.l business, serves as faculty advisor fo; the team. Sponsored by the University 01 Nevada at Reno, the 15-team contest began Feb. 14 when the first decision~ were due. The teains represent simulated companies and are divided Into three industries. Each Friday through April 9, th~: team will send in a decision representing a quarter-year's business operations. The game's final roundh will be held April 22-25, and the tean' will make 11 quarters' decisions in three days. Schools in the same industry as Harding include the University or Nevada-Reno, Portland State University, California State University– Fresno and California State Polytechnic University-Pomona. Reno Business Team Takes Second Place Four accounting students participated in the eleventh annual Intercollegiate Business Games sponsored by the University of Nevada at Reno. The students competed against repre– sentatives from 13 other colleges and universities. The 1975 game is the second time Harding has participated. In 1974, a team of students finished second at the industry level. Team members were seniors Carole Clarke of Cass City, Mich., and Mark Mclnteer of Nashville, Tenn., and juniors Kurt Simmons of Wills Point, Tex., and David Tucker-.of Searcy. Gary Bartholomew, assistan~· 'professor of business, was advisor. The 14 teams in the game were divided into two seven-member indus try divisions. Each team within an industry competed directly with other teams in the same industry. and indirectly with teams in other industries. Harding competed directly against the University of Portland, California State College at Stanislaus, the University of Nevada at Reno, San Diego State University, Idaho State University, and Webber State College.
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